Three-Pillar Structure
Safety, wellness, and support categories helped organize a wide range of services into a clear and memorable framework.
CDC Occupational Health Program One-Pager
For CDC’s Occupational Health Program one-pager, I designed a concise visual communication piece that organized a broad set of employee health, safety, wellness, emergency response, behavioral health, and travel-support services into one clear, accessible overview. The goal was to make the program easier to understand, easier to reference, and easier to communicate across internal teams and leadership audiences.
My process started with content prioritization and information grouping. I reviewed the range of services, identified recurring themes, and structured the information into a three-pillar framework: safety, wellness, and support. This gave the piece a stronger communication logic and helped transform a long service list into a more usable visual system.
The final design uses color-coded categories, simple iconography, strong typographic hierarchy, and a balanced one-page layout to help readers quickly scan the program’s offerings. The result is a polished internal communication asset that supports employee awareness, stakeholder briefings, and CDC’s broader commitment to workforce health and well-being.
- Client: CDC Communications
- Role: Design first approach, Visual Design, Information Design, Layout, Iconography, Typography, Print Production
- Tools: Adobe InDesign, Illustrator
- Deliverable: Print-ready and digital one-page program overview PDF
Scannable Service Groups
Color-coded columns, concise labels, and icon cues made the information easier to navigate without overwhelming the reader.
Internal Communication Value
The one-page format gave CDC teams a polished resource for employee awareness, leadership briefings, and program promotion.
The primary audience for this one-pager included CDC employees, program managers, leadership teams, and internal stakeholders who needed a concise overview of the Occupational Health Program. Because the content covered multiple types of services, the design needed to support quick understanding while still presenting the program as comprehensive and credible.
The communication goal was to make the program easier to explain and easier to reference. I focused on creating a layout that could educate employees, reassure them about available resources, and help leadership communicate the program’s value in meetings, briefings, and internal communications.
- Consolidate a broad range of services into a single, organized visual overview.
- Create a structure that helps employees quickly identify relevant resources.
- Use visual hierarchy to reduce reading friction and improve scanability.
- Maintain a professional tone aligned with CDC’s internal communication standards.
The creative direction centered on clarity through categorization. I used a three-column system to separate the program’s services into safety, wellness, and support. Each pillar was assigned a distinct color treatment and paired with simple iconography so readers could quickly recognize service groupings before reading the supporting text.
Typography and spacing were used to create a strong visual rhythm. Bold section headers introduced each program category, while shorter supporting descriptions and bullet-style content kept the page easy to skim. The overall design needed to feel organized, trustworthy, and employee-centered rather than dense or administrative.
I treated the one-pager as a compact information system. Every section needed to work within a limited amount of space while still giving the reader enough context to understand the program’s breadth. The layout was structured to guide the eye from program identity to service categories and then to contact or next-step information.
- Program header: Establishes CDC ownership, program identity, and the purpose of the one-pager immediately.
- Three-column service framework: Organizes related services into safety, wellness, and support categories for faster comprehension.
- Icon and color system: Uses visual cues to distinguish categories and reduce the need for excessive explanation.
- Concise content blocks: Keeps each service area brief, scannable, and easy to reference.
- Footer and contact area: Provides credibility, ownership, and next-step information without competing with the main content.
The final one-pager turned a broad internal program offering into a clear and usable communication tool. Employees can quickly identify relevant services, while program managers and leadership teams can use the piece to communicate the Occupational Health Program’s scope and value in a professional format.
From a design standpoint, the value is in how the layout reduces complexity. The piece does not simply list services; it organizes them into a visual framework that supports awareness, trust, and action. By combining hierarchy, color coding, iconography, and concise messaging, the design makes the program feel easier to understand and easier to promote.
- Created a clear one-page overview for a multi-service internal health program.
- Grouped complex information into a memorable safety, wellness, and support framework.
- Improved scanability through color-coded columns, icons, and structured hierarchy.
- Prepared the final piece for print-ready and digital PDF distribution.
